Nutritionist entrepreneur Sally Obermeder, who was recently lamenting to her 137,000 Instagram followers just how much she’d put into storage on her last move three years ago, has snapped up a townhouse in Sydney’s east.
The former TV presenter and her husband Marcus have spent $2.656m in Clovelly.
Pitched as being in a European-inspired gated complex by its JT Allen marketing, the home, near Varna Park, was built in the late 1990s to take advantage of alfresco living.
The main outdoor space off the downstairs living and kitchen area features in-built seating and a barbecue zone.
There’s a second level terrace off the master bedroom with ocean views – one of three bedrooms in the two-level home.
It was snapped up three weeks into its marketing, having last sold for $1.52m in 2015.
Obermeder retains an apartment in Bondi, bought for $580,000 in 2007, which recently became a $990-a-week rental.
Last year, she spent $1.405m on an investment around the corner.
Obermeder founded the lifestyle website and online supplement store SWIISH with her sister, author Maha Koraiem, in 2013, after coming up with the idea while recovering from cancer.
Marcus, who has a background in finance after working at Citibank and NAB, joined the SWIISH team in 2016 as the director of strategy, and is now the company’s chief financial officer.
Sally had spent 16 years as co-host of The Daily Edition before her departure from Channel 7 in 2021.
Meanwhile, Sally’s sister Maha has sold in Cremorne.
The two-bedroom, two-bathroom, St Regis apartment on Sutherland Street had $1.3m hopes, having cost $645,000 in 2007.